Commercial storytelling
Make the message
work harder.
Video designed for demand, credibility and conversion. Integrated with the growth programme, from the story to the channel where it will be seen.
Video with a commercial job
Start with the audience.
Build around the outcome.
GMG brings video into growth marketing to support executive positioning, brand authority and sales conversations.
Creative direction, production and distribution planning should share the same commercial brief. The scope and production approach are agreed before commissioning.
GMG works in partnership with video production specialist Mat Delorenzi, connecting strategic direction with production expertise.
See the production work
Load the existing GMG video showcase. Vimeo will receive your connection information when the player loads.
From brief to delivery
A complete production conversation.
Creative direction.
Audience, narrative and message aligned to the campaign and commercial objective.
Production.
Agree the format, filming or animation requirements, project scope and delivery responsibilities.
Distribution.
Plan the edits and formats needed for digital, social, events, campaigns and sales enablement.
Start with the commercial problem
Give your story a commercial purpose.
Tell us where you want to grow, what is holding you back, and what successful execution would look like.
Book a free discovery meeting